Study Hall Research ended 2021 with total corporate revenue up 34% from the prior year, and with the second-highest revenue in the company’s 13-year history. Addressing the markedly strong business year, Rodney Kayton (Managing Partner) noted that ‘While 2020 was certainly a challenging year as clients and consumers adjusted to the pandemic, our clients spent much of 2021 taking advantage of the variety of research platforms that Study Hall Research offers, from online and digital focus groups to various in-depth interview methods, from our Digital Dialogue® platform to our full range of survey research tools.’ Kayton added ‘What we initially thought might be a challenging year turned out to be a year of terrific research questions and challenges from both new and existing clients. We continued to be tapped for healthcare, health insurance and other managed care research, but also saw strong research performance in our other key sectors: food (QSR, fast casual and casual dining); healthcare delivery; travel; retail; and technology. And we look forward to this continuing into 2022.’
Study Hall Research ended 2021 with total corporate revenue up 34% from the prior year, and with the second-highest revenue in the company’s 13-year history.
Study Hall Research provides a range of full-service and custom marketing research consulting services across a range of high-performing business categories. We provide primary market research ranging from traditional qualitative and quantitative methods to non-traditional and emerging research as diverse as deep-immersion ethnography, shopper behavior studies, and Digital Dialogue®, our online platform for synchronous and asynchronous digital research. To request case studies for any of our broad range of qualitative and quantitative custom research–contact us at 813.849.4255, x203 or email us through our website at www.StudyHallResearch.com/contact.