It’s one thing for your research partner to conduct strategic research.
It’s another thing entirely for your research partner to convert that research into meaningful, compelling, effective strategy.
Nothing is worse than a research ‘vendor’ who drops off a binder of data points…and leaves you.
Which is why we view our role as ‘engagement partner’ (and never ‘vendor’), and our responsibilities as much deeper. Our consultants come from global advertising, marketing and branding backgrounds that have required strong skills in strategic plan development and writing. Business strategies, marketing strategies, advertising strategies, product strategies, and more. Briefs, plans, or other documents. For huge budgets, and for miniscule ones.
We will powerfully marry research insights to implications. We will have opinions about what your research results mean for your business. And we will craft strategic plans that reflect research grounding. (And we will enjoy the hell out of doing so.)