Sarasota Memorial Health Care System (Sarasota, FL), one of the region’s only 5-star rated hospitals from the Centers for Medicare & Medicaid Services, has once again contracted with Study Hall Research for the continuation of SMHCS’ annual brand tracking quantitative survey research. This regional survey evaluates SMHCS awareness, performance and preference among general market consumers in the Sarasota metropolitan area, and is used for strategic, program, marketing and other business decisions. 2020 marks the third year that Study Hall Research has been contracted for this primary market research and continues Study Hall’s decade-long partnership with SMHCS. (SMH.com)