Raleigh (NC) based Coastal Federal Credit Union has awarded Study Hall the contract for comprehensive brand awareness quantitative research. The credit union, which is ranked among the top 50 US credit unions in total assets, has engaged Study Hall to conduct this research across its key North Carolina service markets.
This engagement marks a continuation of Study Hall’s partnership with Coastal Federal Credit Union and the brand’s marketing communication partner The Stone Agency. Commenting on this new engagement with Coastal, Rob Iles (Partner–Managing Director, Study Hall) said ‘We look forward to again partnering with Coastal Federal Credit Union and The Stone Agency to establish a broad base of brand awareness and other customer insight via this custom credit union research. As Coastal looks to further elevate their brand and continue to grow as one of the nation’s top credit unions, it will be critical for them to maintain a knowledge-edge and an ability to attract new customers and new business from existing customers.’ Iles added ‘We are always gratified to continue ongoing client engagements, as they are indicators of client satisfaction with Study Hall’s end product, but also affirmations of our client relationship skills.’
Coastal Federal Credit Union is one of the top 50 credit unions in the US, with more than $2.1 billion in assets. The 45-year old credit union serves more than 187,790 members with a full complement of financial service products.
Study Hall Research is a full-service custom marketing research consultancy, providing B2B and B2C research in a range key business categories including banking and financial services. Our financial market research experience includes banks, credit unions, banking service providers, payroll & financial supplies and services and investment banking for regional, national and global banks and financial institutions.
To learn more about Study Hall’s financial and custom quantitative research experience–or to request case studies for any of our broad range of client categories–ontact us at 813.849.4255, x203 or email us via our website at www.StudyHallResarch.com/contact.